Color

#78076f

#78076f
hex#78076f
rgbrgb(120, 7, 111)
hslhsl(305, 89%, 25%)
oklchoklch(0.399 0.174 332.4)
Closest name: purple (#800080)Relative luminance 0.0529

Colors that go with #78076f

Sea Green, Teal and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#077810

#490778 · #780736

#6f7807 · #076f78

Split-complementary

Open in tool →

#367807 · #077849

#784907 · #077810 · #073678

Contrast

#78076f as textRatioAAAA largeAAAFix
Aaon white
10.2:1passpasspassPasses AAA — no fix needed.
Aaon black
2.06:1failfailfail
  • AA: use #d40cc3 as the text (4.64:1)
  • AAA: use #f54de7 as the text (7.1:1)
  • AA: or shift the background to #adadad (4.55:1)
  • AAA: or shift the background to #d6d6d6 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78076f as the background.

Brands using this color

Fonts for this mood

#78076f reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78076f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78076f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78076f-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md