Color

#77a40e

#77a40e
hex#77a40e
rgbrgb(119, 164, 14)
hslhsl(78, 84%, 35%)
oklchoklch(0.662 0.167 126.9)
Closest name: BioShock (#889900)Relative luminance 0.305

Colors that go with #77a40e

Dodger Blue, Taupe and Medium Orchid lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3b0ea4

#a4860e · #2ca40e

#0e77a4 · #a40e77

Split-complementary

Open in tool →

#0e2ca4 · #860ea4

#0ea486 · #3b0ea4 · #a40e2c

Contrast

#77a40e as textRatioAAAA largeAAAFix
Aaon white
2.96:1failfailfail
  • AA: use #5c7f0b as the text (4.67:1)
  • AAA: use #445e08 as the text (7.37:1)
  • AA: or shift the background to #2e2e2e (4.59:1)
  • AAA: or shift the background to #000000 (7.1:1)
Aaon black
7.1:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77a40e as the background.

Brands using this color

mcpConnect your agent — build around #77a40e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77a40e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77a40e-b2bea2-4e69df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md