Color

#77a3c5

#77a3c5
hex#77a3c5
rgbrgb(119, 163, 197)
hslhsl(206, 40%, 62%)
oklchoklch(0.696 0.069 242.2)
Closest name: Frozen Wave (#56acca)Relative luminance 0.3415

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c59977

#77c5c0 · #777dc5

#c577a3 · #a3c577

Split-complementary

Open in tool →

#c5777d · #c5c077

#c077c5 · #c59977 · #7dc577

Contrast

#77a3c5 as textRatioAAAA largeAAAFix
Aaon white
2.68:1failfailfail
  • AA: use #4579a1 as the text (4.66:1)
  • AAA: use #345b79 as the text (7.2:1)
  • AA: or shift the background to #363636 (4.51:1)
  • AAA: or shift the background to #0f0f0f (7.15:1)
Aaon black
7.83:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77a3c5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77a3c5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77a3c5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77a3c5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77a3c5-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md