#77698c as text	Ratio	AA	AA large	AAA	Fix
Aaon white	5.02:1	pass	pass	fail	AAA: use #5e536e as the text (7.15:1)
Aaon black	4.18:1	fail	pass	fail	AA: use #7f7194 as the text (4.69:1) AAA: use #9b91ac as the text (7.04:1) AA: or shift the background to #f5f5f5 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77698c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #77698c

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #77698c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77698c-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md