Color

#77692c

#77692c
hex#77692c
rgbrgb(119, 105, 44)
hslhsl(49, 46%, 32%)
oklchoklch(0.521 0.082 96.5)
Closest name: Garden Weed (#786e38)Relative luminance 0.1421

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2c3a77

#77442c · #5f772c

#2c7769 · #692c77

Split-complementary

Open in tool →

#2c5f77 · #442c77

#2c7744 · #2c3a77 · #772c5f

Contrast

#77692c as textRatioAAAA largeAAAFix
Aaon white
5.47:1passpassfail
  • AAA: use #615624 as the text (7.33:1)
Aaon black
3.84:1failpassfail
  • AA: use #867732 as the text (4.7:1)
  • AAA: use #ab973f as the text (7.23:1)
  • AA: or shift the background to #ebebeb (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77692c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#77692c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77692c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77692c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77692c-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md