Color

#77611d

#77611d
hex#77611d
rgbrgb(119, 97, 29)
hslhsl(45, 61%, 29%)
oklchoklch(0.501 0.089 90.4)
Closest name: Coffee Adept (#775511)Relative luminance 0.1256

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d3377

#77331d · #61771d

#1d7761 · #611d77

Split-complementary

Open in tool →

#1d6177 · #331d77

#1d7733 · #1d3377 · #771d61

Contrast

#77611d as textRatioAAAA largeAAAFix
Aaon white
5.98:1passpassfail
  • AAA: use #675319 as the text (7.43:1)
Aaon black
3.51:1failpassfail
  • AA: use #8c7122 as the text (4.5:1)
  • AAA: use #b5922c as the text (7.11:1)
  • AA: or shift the background to #e0e0e0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77611d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77611d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77611d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77611d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77611d-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md