Color

#77433c

#77433c
hex#77433c
rgbrgb(119, 67, 60)
hslhsl(7, 33%, 35%)
oklchoklch(0.444 0.073 28.5)
Closest name: Brisket (#6e4534)Relative luminance 0.0826

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c7077

#773c52 · #77603c

#3c7743 · #433c77

Split-complementary

Open in tool →

#3c7760 · #3c5277

#52773c · #3c7077 · #603c77

Contrast

#77433c as textRatioAAAA largeAAAFix
Aaon white
7.92:1passpasspassPasses AAA — no fix needed.
Aaon black
2.65:1failfailfail
  • AA: use #ab6259 as the text (4.62:1)
  • AAA: use #c08982 as the text (7.14:1)
  • AA: or shift the background to #c4c4c4 (4.54:1)
  • AAA: or shift the background to #f2f2f2 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77433c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77433c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77433c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77433c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77433c-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md