Color

#7741b9

#7741b9
hex#7741b9
rgbrgb(119, 65, 185)
hslhsl(267, 48%, 49%)
oklchoklch(0.503 0.181 300.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1121

Colors that go with #7741b9

Royal Blue, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#83b941

#4147b9 · #b341b9

#b97741 · #41b977

Split-complementary

Open in tool →

#b9b341 · #47b941

#b94147 · #83b941 · #41b9b3

Contrast

#7741b9 as textRatioAAAA largeAAAFix
Aaon white
6.48:1passpassfail
  • AAA: use #703dae as the text (7.08:1)
Aaon black
3.24:1failpassfail
  • AA: use #8f60c7 as the text (4.67:1)
  • AAA: use #a986d5 as the text (7.06:1)
  • AA: or shift the background to #d9d9d9 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7741b9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7741b9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7741b9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7741b9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7741b9-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md