Color

#772fb6

#772fb6
hex#772fb6
rgbrgb(119, 47, 182)
hslhsl(272, 59%, 45%)
oklchoklch(0.478 0.2 303.9)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0933

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6eb62f

#342fb6 · #b62fb2

#b6772f · #2fb677

Split-complementary

Open in tool →

#b2b62f · #2fb634

#b6342f · #6eb62f · #2fb2b6

Contrast

#772fb6 as textRatioAAAA largeAAAFix
Aaon white
7.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #9855d3 as the text (4.58:1)
  • AAA: use #b381df as the text (7.12:1)
  • AA: or shift the background to #cccccc (4.56:1)
  • AAA: or shift the background to #fafafa (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772fb6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772fb6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772fb6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772fb6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772fb6-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md