Color

#772c63

#772c63
hex#772c63
rgbrgb(119, 44, 99)
hslhsl(316, 46%, 32%)
oklchoklch(0.421 0.125 339.4)
Closest name: Grape (#6c3461)Relative luminance 0.0662

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2c7740

#662c77 · #772c3e

#63772c · #2c6377

Split-complementary

Open in tool →

#3e772c · #2c7766

#77662c · #2c7740 · #2c3e77

Contrast

#772c63 as textRatioAAAA largeAAAFix
Aaon white
9.03:1passpasspassPasses AAA — no fix needed.
Aaon black
2.32:1failfailfail
  • AA: use #bc499d as the text (4.58:1)
  • AAA: use #cd79b7 as the text (7.01:1)
  • AA: or shift the background to #b8b8b8 (4.55:1)
  • AAA: or shift the background to #e3e3e3 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772c63 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772c63 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772c63
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772c63 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772c63-c19fb4-79cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md