Color

#77288a

#77288a
hex#77288a
rgbrgb(119, 40, 138)
hslhsl(288, 55%, 35%)
oklchoklch(0.439 0.165 319.2)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.0727

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c8a28

#46288a · #8a286d

#8a7728 · #288a77

Split-complementary

Open in tool →

#6d8a28 · #288a46

#8a4628 · #3c8a28 · #286d8a

Contrast

#77288a as textRatioAAAA largeAAAFix
Aaon white
8.55:1passpasspassPasses AAA — no fix needed.
Aaon black
2.45:1failfailfail
  • AA: use #af45c9 as the text (4.52:1)
  • AAA: use #c579d8 as the text (7.1:1)
  • AA: or shift the background to #bdbdbd (4.55:1)
  • AAA: or shift the background to #ebebeb (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77288a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77288a reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77288a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77288a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77288a-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md