Color

#771bac

#771bac
hex#771bac
rgbrgb(119, 27, 172)
hslhsl(278, 73%, 39%)
oklchoklch(0.453 0.21 308.4)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0768

Colors that go with #771bac

Olive Drab, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#50ac1b

#2e1bac · #ac1b99

#ac771b · #1bac77

Split-complementary

Open in tool →

#99ac1b · #1bac2e

#ac2e1b · #50ac1b · #1b99ac

Contrast

#771bac as textRatioAAAA largeAAAFix
Aaon white
8.28:1passpasspassPasses AAA — no fix needed.
Aaon black
2.54:1failfailfail
  • AA: use #a946e2 as the text (4.66:1)
  • AAA: use #c17bea as the text (7.29:1)
  • AA: or shift the background to #bfbfbf (4.5:1)
  • AAA: or shift the background to #ededed (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #771bac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#771bac reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #771bac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #771bac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/771bac-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md