Color

#770fe6

#770fe6
hex#770fe6
rgbrgb(119, 15, 230)
hslhsl(269, 88%, 48%)
oklchoklch(0.5 0.267 295.1)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.0998

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ee60f

#0f12e6 · #e30fe6

#e6770f · #0fe677

Split-complementary

Open in tool →

#e6e30f · #12e60f

#e60f12 · #7ee60f · #0fe6e3

Contrast

#770fe6 as textRatioAAAA largeAAAFix
Aaon white
7.01:1passpasspassPasses AAA — no fix needed.
Aaon black
3:1failfailfail
  • AA: use #9b49f3 as the text (4.64:1)
  • AAA: use #b679f6 as the text (7.05:1)
  • AA: or shift the background to #cfcfcf (4.5:1)
  • AAA: or shift the background to #ffffff (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770fe6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#770fe6 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770fe6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770fe6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770fe6-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md