Color

#770467

#770467
hex#770467
rgbrgb(119, 4, 103)
hslhsl(308, 93%, 24%)
oklchoklch(0.391 0.17 335.7)
Closest name: Grapest (#880066)Relative luminance 0.0499

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#047613

#4c0476 · #76042e

#677604 · #046776

Split-complementary

Open in tool →

#2e7604 · #04764c

#764c04 · #047613 · #042e76

Contrast

#770467 as textRatioAAAA largeAAAFix
Aaon white
10.51:1passpasspassPasses AAA — no fix needed.
Aaon black
2:1failfailfail
  • AA: use #d408b8 as the text (4.53:1)
  • AAA: use #f849e1 as the text (7.03:1)
  • AA: or shift the background to #ababab (4.58:1)
  • AAA: or shift the background to #d4d4d4 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770467 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#770467 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770467
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770467 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770467-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md