Color

#7697d6

#7697d6
hex#7697d6
rgbrgb(118, 151, 214)
hslhsl(219, 54%, 65%)
oklchoklch(0.677 0.101 262.8)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3084

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d6b476

#76c7d6 · #8476d6

#d67697 · #97d676

Split-complementary

Open in tool →

#d68476 · #c7d676

#d676c7 · #d6b476 · #76d684

Contrast

#7697d6 as textRatioAAAA largeAAAFix
Aaon white
2.93:1failfailfail
  • AA: use #4674c8 as the text (4.57:1)
  • AAA: use #2f559d as the text (7.22:1)
  • AA: or shift the background to #303030 (4.5:1)
  • AAA: or shift the background to #030303 (7.04:1)
Aaon black
7.17:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7697d6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7697d6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7697d6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7697d6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7697d6-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md