Color

#764c8a

#764c8a
hex#764c8a
rgbrgb(118, 76, 138)
hslhsl(281, 29%, 42%)
oklchoklch(0.489 0.107 314.1)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1086

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#608a4c

#574c8a · #8a4c7f

#8a764c · #4c8a76

Split-complementary

Open in tool →

#7f8a4c · #4c8a57

#8a574c · #608a4c · #4c7f8a

Contrast

#764c8a as textRatioAAAA largeAAAFix
Aaon white
6.62:1passpassfail
  • AAA: use #714884 as the text (7.09:1)
Aaon black
3.17:1failpassfail
  • AA: use #9464aa as the text (4.66:1)
  • AAA: use #ad89be as the text (7.1:1)
  • AA: or shift the background to #d6d6d6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #764c8a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #764c8a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #764c8a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/764c8a-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md