Color

#76375d

#76375d
hex#76375d
rgbrgb(118, 55, 93)
hslhsl(324, 36%, 34%)
oklchoklch(0.432 0.101 345)
Closest name: Grape (#6c3461)Relative luminance 0.0737

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#377650

#703776 · #76373e

#5d7637 · #375d76

Split-complementary

Open in tool →

#3e7637 · #377670

#767037 · #377650 · #373e76

Contrast

#76375d as textRatioAAAA largeAAAFix
Aaon white
8.49:1passpasspassPasses AAA — no fix needed.
Aaon black
2.47:1failfailfail
  • AA: use #b1598d as the text (4.68:1)
  • AAA: use #c482aa as the text (7.12:1)
  • AA: or shift the background to #bdbdbd (4.52:1)
  • AAA: or shift the background to #ebebeb (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #76375d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#76375d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #76375d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #76375d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/76375d-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md