Color

#7553fd

#7553fd
hex#7553fd
rgbrgb(117, 83, 253)
hslhsl(252, 98%, 66%)
oklchoklch(0.579 0.239 285.4)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1706

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbfd53

#5386fd · #ca53fd

#fd7553 · #53fd75

Split-complementary

Open in tool →

#fdca53 · #86fd53

#fd5386 · #dbfd53 · #53fdca

Contrast

#7553fd as textRatioAAAA largeAAAFix
Aaon white
4.76:1passpassfail
  • AAA: use #4d21fd as the text (7.12:1)
Aaon black
4.41:1failpassfail
  • AA: use #7958fd as the text (4.63:1)
  • AAA: use #9e86fe as the text (7.3:1)
  • AA: or shift the background to #fafafa (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7553fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7553fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7553fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7553fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7553fd-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md