Color

#754b24

#754b24
hex#754b24
rgbrgb(117, 75, 36)
hslhsl(29, 53%, 30%)
oklchoklch(0.452 0.078 61.5)
Closest name: Chocolate Rain (#714f29)Relative luminance 0.0894

Colors that go with #754b24

Rust, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#244e75

#752425 · #757424

#24754b · #4b2475

Split-complementary

Open in tool →

#247574 · #242575

#257524 · #244e75 · #742475

Contrast

#754b24 as textRatioAAAA largeAAAFix
Aaon white
7.53:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #a46932 as the text (4.65:1)
  • AAA: use #c8884c as the text (7.08:1)
  • AA: or shift the background to #c9c9c9 (4.55:1)
  • AAA: or shift the background to #f7f7f7 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #754b24 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#754b24 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #754b24
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #754b24 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/754b24-c4b49c-62cbcb-2d2c1f-f1e9e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md