Color

#741ff4

#741ff4
hex#741ff4
rgbrgb(116, 31, 244)
hslhsl(264, 91%, 54%)
oklchoklch(0.518 0.273 290.9)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1122

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ff41f

#1f34f4 · #df1ff4

#f4741f · #1ff474

Split-complementary

Open in tool →

#f4df1f · #34f41f

#f41f34 · #9ff41f · #1ff4df

Contrast

#741ff4 as textRatioAAAA largeAAAFix
Aaon white
6.47:1passpassfail
  • AAA: use #680bf4 as the text (7.14:1)
Aaon black
3.24:1failpassfail
  • AA: use #8f4bf7 as the text (4.52:1)
  • AAA: use #ae7bf9 as the text (7:1)
  • AA: or shift the background to #d9d9d9 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #741ff4 as the background.

Brands using this color

Fonts for this mood

#741ff4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #741ff4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #741ff4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/741ff4-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md