Color

#73ab78

#73ab78
hex#73ab78
rgbrgb(115, 171, 120)
hslhsl(125, 25%, 56%)
oklchoklch(0.689 0.095 146.6)
Closest name: Lily Pads (#6db083)Relative luminance 0.3413

Colors that go with #73ab78

Charcoal, Cornflower Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab73a6

#8aab73 · #73ab93

#7773ab · #ab7773

Split-complementary

Open in tool →

#9373ab · #ab738a

#738aab · #ab73a6 · #ab9373

Contrast

#73ab78 as textRatioAAAA largeAAAFix
Aaon white
2.68:1failfailfail
  • AA: use #4d8051 as the text (4.64:1)
  • AAA: use #39603d as the text (7.21:1)
  • AA: or shift the background to #363636 (4.5:1)
  • AAA: or shift the background to #0f0f0f (7.14:1)
Aaon black
7.83:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73ab78 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #73ab78
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73ab78 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73ab78-a2bea7-a54edf-1f2d26-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md