Color

#73a951

#73a951
hex#73a951
rgbrgb(115, 169, 81)
hslhsl(97, 35%, 49%)
oklchoklch(0.677 0.133 134.7)
Closest name: Asparagus (#77ab56)Relative luminance 0.3261

Colors that go with #73a951

Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8751a9

#9ea951 · #51a95b

#5173a9 · #a95173

Split-complementary

Open in tool →

#5b51a9 · #a9519e

#519ea9 · #8751a9 · #a95b51

Contrast

#73a951 as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #577f3d as the text (4.66:1)
  • AAA: use #42602e as the text (7.13:1)
  • AA: or shift the background to #333333 (4.53:1)
  • AAA: or shift the background to #0a0a0a (7.09:1)
Aaon black
7.52:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73a951 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #73a951
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73a951 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73a951-a9bea2-624edf-1f2d20-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md