Color

#73690c

#73690c
hex#73690c
rgbrgb(115, 105, 12)
hslhsl(54, 81%, 25%)
oklchoklch(0.514 0.104 102.6)
Closest name: Alligator (#886600)Relative luminance 0.1377

Colors that go with #73690c

Charcoal, Denim and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #73690c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0c1673

#73350c · #4a730c

#0c7369 · #690c73

Split-complementary

Open in tool →

#0c4a73 · #350c73

#0c7335 · #0c1673 · #730c4a

Contrast

#73690c as textRatioAAAA largeAAAFix
Aaon white
5.59:1passpassfail
  • AAA: use #61580a as the text (7.22:1)
Aaon black
3.75:1failpassfail
  • AA: use #81760e as the text (4.53:1)
  • AAA: use #a69711 as the text (7.06:1)
  • AA: or shift the background to #e8e8e8 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73690c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73690c reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73690c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73690c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73690c-bebea2-4ea2df-292d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md