Color

#734091

#734091
hex#734091
rgbrgb(115, 64, 145)
hslhsl(278, 39%, 41%)
oklchoklch(0.47 0.135 311.3)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.0936

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5e9140

#4b4091 · #914086

#917340 · #409173

Split-complementary

Open in tool →

#869140 · #40914b

#914b40 · #5e9140 · #408691

Contrast

#734091 as textRatioAAAA largeAAAFix
Aaon white
7.31:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #965cb7 as the text (4.51:1)
  • AAA: use #b186ca as the text (7.13:1)
  • AA: or shift the background to #cccccc (4.55:1)
  • AAA: or shift the background to #fafafa (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #734091 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#734091 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #734091
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #734091 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/734091-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md