Color

#730c69

#730c69
hex#730c69
rgbrgb(115, 12, 105)
hslhsl(306, 81%, 25%)
oklchoklch(0.389 0.165 333)
Closest name: purple (#800080)Relative luminance 0.0493

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0c7316

#4a0c73 · #730c35

#69730c · #0c6973

Split-complementary

Open in tool →

#35730c · #0c734a

#734a0c · #0c7316 · #0c3573

Contrast

#730c69 as textRatioAAAA largeAAAFix
Aaon white
10.58:1passpasspassPasses AAA — no fix needed.
Aaon black
1.99:1failfailfail
  • AA: use #d016bd as the text (4.53:1)
  • AAA: use #ee59df as the text (7.13:1)
  • AA: or shift the background to #ababab (4.61:1)
  • AAA: or shift the background to #d4d4d4 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #730c69 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#730c69 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #730c69
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #730c69 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/730c69-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md