Color

#730bea

#730bea
hex#730bea
rgbrgb(115, 11, 234)
hslhsl(268, 91%, 48%)
oklchoklch(0.498 0.272 293)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.0982

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#82ea0b

#0b12ea · #e20bea

#ea730b · #0bea73

Split-complementary

Open in tool →

#eae20b · #12ea0b

#ea0b12 · #82ea0b · #0beae2

Contrast

#730bea as textRatioAAAA largeAAAFix
Aaon white
7.08:1passpasspassPasses AAA — no fix needed.
Aaon black
2.96:1failfailfail
  • AA: use #9846f6 as the text (4.54:1)
  • AAA: use #b67bf9 as the text (7.19:1)
  • AA: or shift the background to #cfcfcf (4.55:1)
  • AAA: or shift the background to #ffffff (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #730bea as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#730bea reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #730bea
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #730bea and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/730bea-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md