Color

#73073b

#73073b
hex#73073b
rgbrgb(115, 7, 59)
hslhsl(331, 89%, 24%)
oklchoklch(0.364 0.142 0)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0411

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#07743f

#740772 · #740907

#3b7407 · #073b74

Split-complementary

Open in tool →

#077409 · #077274

#727407 · #07743f · #090774

Contrast

#73073b as textRatioAAAA largeAAAFix
Aaon white
11.52:1passpasspassPasses AAA — no fix needed.
Aaon black
1.82:1failfailfail
  • AA: use #e30d74 as the text (4.58:1)
  • AAA: use #f660a8 as the text (7.16:1)
  • AA: or shift the background to #a3a3a3 (4.57:1)
  • AAA: or shift the background to #cccccc (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73073b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73073b reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73073b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73073b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73073b-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md