Color

#73057f

#73057f
hex#73057f
rgbrgb(115, 5, 127)
hslhsl(294, 92%, 26%)
oklchoklch(0.4 0.185 323.2)
Closest name: Ultraberry (#770088)Relative luminance 0.0529

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#127f05

#36057f · #7f054e

#7f7305 · #057f73

Split-complementary

Open in tool →

#4e7f05 · #057f36

#7f3605 · #127f05 · #054e7f

Contrast

#73057f as textRatioAAAA largeAAAFix
Aaon white
10.21:1passpasspassPasses AAA — no fix needed.
Aaon black
2.06:1failfailfail
  • AA: use #c709dc as the text (4.5:1)
  • AAA: use #e754f8 as the text (7.02:1)
  • AA: or shift the background to #adadad (4.55:1)
  • AAA: or shift the background to #d6d6d6 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73057f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73057f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73057f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73057f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73057f-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md