Color

#72d3fd

#72d3fd
hex#72d3fd
rgbrgb(114, 211, 253)
hslhsl(198, 97%, 72%)
oklchoklch(0.823 0.109 228.4)
Closest name: lightskyblue (#87cefa)Relative luminance 0.5726

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fd9c72

#72fde1 · #728efd

#fd72d3 · #d3fd72

Split-complementary

Open in tool →

#fd728e · #fde172

#e172fd · #fd9c72 · #8efd72

Contrast

#72d3fd as textRatioAAAA largeAAAFix
Aaon white
1.69:1failfailfail
  • AA: use #037cb0 as the text (4.65:1)
  • AAA: use #025c83 as the text (7.34:1)
  • AA: or shift the background to #525252 (4.63:1)
  • AAA: or shift the background to #363636 (7.17:1)
Aaon black
12.45:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72d3fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72d3fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72d3fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72d3fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72d3fd-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md