Color

#72caa0

#72caa0
hex#72caa0
rgbrgb(114, 202, 160)
hslhsl(151, 45%, 62%)
oklchoklch(0.772 0.106 161.8)
Closest name: Minted Elegance (#6ec9a3)Relative luminance 0.4836

Colors that go with #72caa0

Charcoal, Plum and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca729d

#72ca74 · #72c8ca

#a072ca · #caa072

Split-complementary

Open in tool →

#ca72c8 · #ca7472

#7472ca · #ca729d · #c8ca72

Contrast

#72caa0 as textRatioAAAA largeAAAFix
Aaon white
1.97:1failfailfail
  • AA: use #32855d as the text (4.52:1)
  • AAA: use #266446 as the text (7.01:1)
  • AA: or shift the background to #4a4a4a (4.5:1)
  • AAA: or shift the background to #2b2b2b (7.2:1)
Aaon black
10.67:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72caa0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72caa0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72caa0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72caa0-a2beb4-d459d0-1f2d2c-e9f1ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md