Color

#72ca75

#72ca75
hex#72ca75
rgbrgb(114, 202, 117)
hslhsl(122, 45%, 62%)
oklchoklch(0.763 0.146 144.7)
Closest name: Emerald Rain (#80c872)Relative luminance 0.471

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca72c7

#9bca72 · #72caa1

#7572ca · #ca7572

Split-complementary

Open in tool →

#a172ca · #ca729b

#729bca · #ca72c7 · #caa172

Contrast

#72ca75 as textRatioAAAA largeAAAFix
Aaon white
2.02:1failfailfail
  • AA: use #328535 as the text (4.62:1)
  • AAA: use #266428 as the text (7.15:1)
  • AA: or shift the background to #474747 (4.61:1)
  • AAA: or shift the background to #2b2b2b (7.03:1)
Aaon black
10.42:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72ca75 as the background.

Brands using this color

mcpConnect your agent — build around #72ca75
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72ca75 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72ca75-a2bea6-9e4edf-1f2d26-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md