Color

#72bc38

#72bc38
hex#72bc38
rgbrgb(114, 188, 56)
hslhsl(94, 54%, 48%)
oklchoklch(0.721 0.179 134.3)
Closest name: Emerald Glitter (#66bb00)Relative luminance 0.3983

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8338bc

#b4bc38 · #38bc41

#3872bc · #bc3872

Split-complementary

Open in tool →

#4138bc · #bc38b4

#38b4bc · #8338bc · #bc4138

Contrast

#72bc38 as textRatioAAAA largeAAAFix
Aaon white
2.34:1failfailfail
  • AA: use #4e8227 as the text (4.62:1)
  • AAA: use #3b621d as the text (7.12:1)
  • AA: or shift the background to #3d3d3d (4.64:1)
  • AAA: or shift the background to #1f1f1f (7.04:1)
Aaon black
8.97:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bc38 as the background.

Brands using this color

mcpConnect your agent — build around #72bc38
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bc38 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bc38-abbea2-5a4edf-1f2d1f-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md