Color

#72b178

#72b178
hex#72b178
rgbrgb(114, 177, 120)
hslhsl(126, 29%, 57%)
oklchoklch(0.703 0.105 146.6)
Closest name: Lily Pads (#6db083)Relative luminance 0.3638

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b172ab

#8bb172 · #72b198

#7872b1 · #b17872

Split-complementary

Open in tool →

#9872b1 · #b1728b

#728bb1 · #b172ab · #b19872

Contrast

#72b178 as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #47804c as the text (4.71:1)
  • AAA: use #355f39 as the text (7.38:1)
  • AA: or shift the background to #383838 (4.62:1)
  • AAA: or shift the background to #171717 (7.06:1)
Aaon black
8.28:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b178 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72b178
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b178 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b178-a2bea8-a74edf-1f2d27-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md