Color

#725ef3

#725ef3
hex#725ef3
rgbrgb(114, 94, 243)
hslhsl(248, 86%, 66%)
oklchoklch(0.585 0.214 283.7)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1805

Colors that go with #725ef3

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dff35e

#5e94f3 · #bc5ef3

#f3725e · #5ef372

Split-complementary

Open in tool →

#f3bc5e · #94f35e

#f35e94 · #dff35e · #5ef3bc

Contrast

#725ef3 as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #482eef as the text (7.21:1)
Aaon black
4.61:1passpassfail
  • AAA: use #9788f6 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #725ef3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#725ef3 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #725ef3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #725ef3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/725ef3-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md