Color

#724285

#724285
hex#724285
rgbrgb(114, 66, 133)
hslhsl(283, 34%, 39%)
oklchoklch(0.465 0.117 315.7)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.0917

Colors that go with #724285

Sea Green, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#558542

#504285 · #854277

#857242 · #428572

Split-complementary

Open in tool →

#778542 · #428550

#855042 · #558542 · #427785

Contrast

#724285 as textRatioAAAA largeAAAFix
Aaon white
7.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.83:1failfailfail
  • AA: use #995eb0 as the text (4.58:1)
  • AAA: use #b387c4 as the text (7.18:1)
  • AA: or shift the background to #cccccc (4.62:1)
  • AAA: or shift the background to #fafafa (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #724285 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #724285
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #724285 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/724285-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md