Color

#720414

#720414
hex#720414
rgbrgb(114, 4, 20)
hslhsl(351, 93%, 23%)
oklchoklch(0.351 0.138 23)
Closest name: Barolo (#71000e)Relative luminance 0.0371

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#047161

#71044b · #712a04

#147104 · #041471

Split-complementary

Open in tool →

#04712a · #044b71

#4b7104 · #047161 · #2a0471

Contrast

#720414 as textRatioAAAA largeAAAFix
Aaon white
12.05:1passpasspassPasses AAA — no fix needed.
Aaon black
1.74:1failfailfail
  • AA: use #ec092b as the text (4.64:1)
  • AAA: use #f96278 as the text (7.05:1)
  • AA: or shift the background to #a1a1a1 (4.66:1)
  • AAA: or shift the background to #c7c7c7 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720414 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720414 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720414
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720414 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720414-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md