Color

#720410

#720410
hex#720410
rgbrgb(114, 4, 16)
hslhsl(353, 93%, 23%)
oklchoklch(0.35 0.139 24.7)
Closest name: Barolo (#71000e)Relative luminance 0.037

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#047164

#710447 · #712e04

#117104 · #041171

Split-complementary

Open in tool →

#04712e · #044771

#477104 · #047164 · #2e0471

Contrast

#720410 as textRatioAAAA largeAAAFix
Aaon white
12.07:1passpasspassPasses AAA — no fix needed.
Aaon black
1.74:1failfailfail
  • AA: use #ec0923 as the text (4.63:1)
  • AAA: use #f96273 as the text (7.02:1)
  • AA: or shift the background to #9e9e9e (4.5:1)
  • AAA: or shift the background to #c7c7c7 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720410 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720410 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720410
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720410 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720410-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md