Color

#712074

#712074
hex#712074
rgbrgb(113, 32, 116)
hslhsl(298, 57%, 29%)
oklchoklch(0.407 0.153 326.4)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.058

Colors that go with #712074

Sea Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#237420

#472074 · #74204d

#747120 · #207471

Split-complementary

Open in tool →

#4d7420 · #207447

#744720 · #237420 · #204d74

Contrast

#712074 as textRatioAAAA largeAAAFix
Aaon white
9.72:1passpasspassPasses AAA — no fix needed.
Aaon black
2.16:1failfailfail
  • AA: use #bf36c4 as the text (4.54:1)
  • AAA: use #d46fd8 as the text (7.06:1)
  • AA: or shift the background to #b3b3b3 (4.63:1)
  • AAA: or shift the background to #dbdbdb (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #712074 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#712074 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #712074
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #712074 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/712074-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md