Color

#7090cd

#7090cd
hex#7090cd
rgbrgb(112, 144, 205)
hslhsl(219, 48%, 62%)
oklchoklch(0.654 0.099 262.7)
Closest name: Blue Bay (#619ad6)Relative luminance 0.278

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdac70

#70bfcd · #7e70cd

#cd7090 · #90cd70

Split-complementary

Open in tool →

#cd7e70 · #bfcd70

#cd70bf · #cdac70 · #70cd7e

Contrast

#7090cd as textRatioAAAA largeAAAFix
Aaon white
3.2:1failpassfail
  • AA: use #4a73bf as the text (4.67:1)
  • AAA: use #355797 as the text (7.09:1)
  • AA: or shift the background to #292929 (4.54:1)
Aaon black
6.56:1passpassfail
  • AAA: use #7796cf as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7090cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7090cd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7090cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7090cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7090cd-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md