Color

#707ccd

#707ccd
hex#707ccd
rgbrgb(112, 124, 205)
hslhsl(232, 48%, 62%)
oklchoklch(0.612 0.123 275.8)
Closest name: Flood (#6677bb)Relative luminance 0.2227

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdc070

#70abcd · #9270cd

#cd707c · #7ccd70

Split-complementary

Open in tool →

#cd9270 · #abcd70

#cd70ab · #cdc070 · #70cd92

Contrast

#707ccd as textRatioAAAA largeAAAFix
Aaon white
3.85:1failpassfail
  • AA: use #606ec7 as the text (4.61:1)
  • AAA: use #3e4eb1 as the text (7.17:1)
  • AA: or shift the background to #1a1a1a (4.52:1)
Aaon black
5.45:1passpassfail
  • AAA: use #8691d5 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707ccd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#707ccd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #707ccd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #707ccd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707ccd-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md