brandsweets

Color

#707ca9

#707ca9
hex#707ca9
rgbrgb(112, 124, 169)
hslhsl(227, 25%, 55%)
oklchoklch(0.594 0.07 272.6)
Closest name: Bay View (#6a819e)Relative luminance 0.2072
CoolMuted
Open in palette toolCheck contrast

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →
707ca9a99d70

#a99d70

Analogous

Open in tool →
707ca97099a98070a9

#7099a9 · #8070a9

Triadic

Open in tool →
707ca9a9707c7ca970

#a9707c · #7ca970

Split-complementary

Open in tool →
707ca9a9807099a970

#a98070 · #99a970

Tetradic

Open in tool →
707ca9a97099a99d7070a980

#a97099 · #a99d70 · #70a980

Contrast

#707ca9 as textRatioAAAA largeAAAFix
Aaon white
4.08:1failpassfail
  • AA: use #6673a3 as the text (4.62:1)
  • AAA: use #4b557c as the text (7.27:1)
  • AA: or shift the background to #141414 (4.51:1)
Aaon black
5.14:1passpassfail
  • AAA: use #8c96ba as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707ca9 as the background.

Brands using this color

mcpConnect your agent — build around #707ca9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #707ca9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707ca9-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md