Color

#707bfb

#707bfb
hex#707bfb
rgbrgb(112, 123, 251)
hslhsl(235, 95%, 71%)
oklchoklch(0.639 0.188 276)
Closest name: Orchid (#7a81ff)Relative luminance 0.2458

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fbf06f

#6fc1fb · #a96ffb

#fb6f7b · #7bfb6f

Split-complementary

Open in tool →

#fba96f · #c1fb6f

#fb6fc1 · #fbf06f · #6ffba9

Contrast

#707bfb as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #5664fb as the text (4.55:1)
  • AAA: use #2436f9 as the text (7.07:1)
  • AA: or shift the background to #212121 (4.54:1)
Aaon black
5.92:1passpassfail
  • AAA: use #838dfc as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707bfb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#707bfb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #707bfb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #707bfb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707bfb-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md