Color

#707ad7

#707ad7
hex#707ad7
rgbrgb(112, 122, 215)
hslhsl(234, 56%, 64%)
oklchoklch(0.614 0.14 276.8)
Closest name: Pan Purple (#657aef)Relative luminance 0.2227

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d7cc70

#70add7 · #9970d7

#d7707a · #7ad770

Split-complementary

Open in tool →

#d79970 · #add770

#d770ad · #d7cc70 · #70d799

Contrast

#707ad7 as textRatioAAAA largeAAAFix
Aaon white
3.85:1failpassfail
  • AA: use #606bd2 as the text (4.63:1)
  • AAA: use #3846c7 as the text (7.32:1)
  • AA: or shift the background to #1a1a1a (4.52:1)
Aaon black
5.45:1passpassfail
  • AAA: use #8890dd as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707ad7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#707ad7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #707ad7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #707ad7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707ad7-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md