Color

#7077e1

#7077e1
hex#7077e1
rgbrgb(112, 119, 225)
hslhsl(236, 65%, 66%)
oklchoklch(0.614 0.158 277.8)
Closest name: Pan Purple (#657aef)Relative luminance 0.2207

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e1d970

#70b0e1 · #a170e1

#e17077 · #77e170

Split-complementary

Open in tool →

#e1a170 · #b0e170

#e170b0 · #e1d970 · #70e1a1

Contrast

#7077e1 as textRatioAAAA largeAAAFix
Aaon white
3.88:1failpassfail
  • AA: use #5f68dd as the text (4.66:1)
  • AAA: use #3944d5 as the text (7.09:1)
  • AA: or shift the background to #171717 (4.62:1)
Aaon black
5.41:1passpassfail
  • AAA: use #898fe6 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7077e1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7077e1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7077e1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7077e1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7077e1-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md