Color

#704ebc

#704ebc
hex#704ebc
rgbrgb(112, 78, 188)
hslhsl(259, 45%, 52%)
oklchoklch(0.517 0.166 294.1)
Closest name: slateblue (#6a5acd)Relative luminance 0.1252

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99bc4e

#4e62bc · #a74ebc

#bc704e · #4ebc70

Split-complementary

Open in tool →

#bca74e · #62bc4e

#bc4e62 · #99bc4e · #4ebca7

Contrast

#704ebc as textRatioAAAA largeAAAFix
Aaon white
5.99:1passpassfail
  • AAA: use #6442ae as the text (7.16:1)
Aaon black
3.5:1failpassfail
  • AA: use #8264c4 as the text (4.57:1)
  • AAA: use #a089d2 as the text (7:1)
  • AA: or shift the background to #e0e0e0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #704ebc as the background.

Brands using this color

Fonts for this mood

#704ebc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #704ebc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #704ebc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/704ebc-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md