Color

#7044cf

#7044cf
hex#7044cf
rgbrgb(112, 68, 207)
hslhsl(259, 59%, 54%)
oklchoklch(0.516 0.202 292.4)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1208

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a3cf44

#445ecf · #b644cf

#cf7044 · #44cf70

Split-complementary

Open in tool →

#cfb644 · #5ecf44

#cf445e · #a3cf44 · #44cfb6

Contrast

#7044cf as textRatioAAAA largeAAAFix
Aaon white
6.15:1passpassfail
  • AAA: use #6434cb as the text (7.25:1)
Aaon black
3.42:1failpassfail
  • AA: use #8661d6 as the text (4.69:1)
  • AAA: use #a589e1 as the text (7.27:1)
  • AA: or shift the background to #dedede (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7044cf as the background.

Brands using this color

Fonts for this mood

#7044cf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7044cf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7044cf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7044cf-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md