Color

#7043df

#7043df
hex#7043df
rgbrgb(112, 67, 223)
hslhsl(257, 71%, 57%)
oklchoklch(0.528 0.222 289.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1279

Colors that go with #7043df

Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b3df43

#4365df · #bd43df

#df7043 · #43df70

Split-complementary

Open in tool →

#dfbd43 · #65df43

#df4365 · #b3df43 · #43dfbd

Contrast

#7043df as textRatioAAAA largeAAAFix
Aaon white
5.9:1passpassfail
  • AAA: use #5f2edc as the text (7.21:1)
Aaon black
3.56:1failpassfail
  • AA: use #845ee4 as the text (4.7:1)
  • AAA: use #a285ea as the text (7.08:1)
  • AA: or shift the background to #e3e3e3 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7043df as the background.

Brands using this color

Fonts for this mood

#7043df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7043df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7043df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7043df-ac9cc4-dfc24e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md