Color

#703dbd

#703dbd
hex#703dbd
rgbrgb(112, 61, 189)
hslhsl(264, 51%, 49%)
oklchoklch(0.493 0.19 297.1)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1046

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8abd3d

#3d4abd · #b03dbd

#bd703d · #3dbd70

Split-complementary

Open in tool →

#bdb03d · #4abd3d

#bd3d4a · #8abd3d · #3dbdb0

Contrast

#703dbd as textRatioAAAA largeAAAFix
Aaon white
6.79:1passpassfail
  • AAA: use #6c3bb5 as the text (7.17:1)
Aaon black
3.09:1failpassfail
  • AA: use #8c61cc as the text (4.7:1)
  • AAA: use #a888d8 as the text (7.18:1)
  • AA: or shift the background to #d4d4d4 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #703dbd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#703dbd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #703dbd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #703dbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/703dbd-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md