Color

#701cca

#701cca
hex#701cca
rgbrgb(112, 28, 202)
hslhsl(269, 76%, 45%)
oklchoklch(0.471 0.235 297.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0854

Colors that go with #701cca

Olive Green, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #701cca

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#76ca1c

#1c1eca · #c71cca

#ca701c · #1cca70

Split-complementary

Open in tool →

#cac71c · #1eca1c

#ca1c1e · #76ca1c · #1ccac7

Contrast

#701cca as textRatioAAAA largeAAAFix
Aaon white
7.76:1passpasspassPasses AAA — no fix needed.
Aaon black
2.71:1failfailfail
  • AA: use #9950e7 as the text (4.66:1)
  • AAA: use #b37ded as the text (7.07:1)
  • AA: or shift the background to #c7c7c7 (4.59:1)
  • AAA: or shift the background to #f5f5f5 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #701cca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#701cca reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #701cca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #701cca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/701cca-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md