Color

#7016df

#7016df
hex#7016df
rgbrgb(112, 22, 223)
hslhsl(267, 82%, 48%)
oklchoklch(0.488 0.258 293.6)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0935

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#84df16

#1620df · #d516df

#df7016 · #16df70

Split-complementary

Open in tool →

#dfd516 · #20df16

#df1620 · #84df16 · #16dfd5

Contrast

#7016df as textRatioAAAA largeAAAFix
Aaon white
7.32:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #964fee as the text (4.65:1)
  • AAA: use #b27df2 as the text (7.11:1)
  • AA: or shift the background to #cccccc (4.56:1)
  • AAA: or shift the background to #fafafa (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7016df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7016df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7016df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7016df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7016df-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md